If like most e-commerce sites you’re looking to increase sales and conversion rates during 2010, it’s important to understand the reasons behind users buying decisions.

Continue reading " 7 Factors Which Influence Your Conversion "

Here is a very good video I found on YouTube this morning. It is titled Optimizing Ecommerce Product Images.

Continue reading " Optimising Product Images On Your Ecommerce Website "

Here is a very good document titled User Experience Activities which should help you with various aspects of your own ecommerce website and business as a whole.

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Last week I started updating the dropshipper list in the DropshipHelp.co.uk members area. So far I’ve removed 5 companies, added 15 and still have quite a few more to look into. It’s always interesting updating the list but I’ve noticed a slight shift in the way dropshippers are doing business.

Continue reading " Noticing A Shift In Dropshippers "

No doubt you’ve heard it before ‘test, test, test’. I use the simple phrase quite often myself. No matter what you do it is good to test things. And over time a major benefit of testing I have noticed is the power of memory, you remember much more easily what works and what doesn’t.

Continue reading " A Major Value Of Testing Is: Memory "

There was an interesting thread started in the DropshipHelp.co.uk members area recently which asks about the “best money making internet business”. Diversifying From Ecommerce

Continue reading " Diversifying Your Business – Types Of Websites "

With regards to web design, in the past I thought about whether it was best to: Method 1: Record all plans and ideas, and then do lots of updates all at once. Or; Method 2: Each time I get an idea or find important info on web design issues make the changes straight away

Continue reading " Website Development For Small Businesses Should Be An Ongoing Process "

Social media is now a big part of the web, and thankfully ecommerce websites can take advantage of it. Social networking is a much more popular activity then social bookmarking services but all are still worth utilising.

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This is a guest post by Ran Nir, the founder of online marketing agency Conversion Counts and a Google Analytics Consultant. Google Analytics offers free enterprise level analytics software for everyone which just a few years ago would have cost an arm and a leg. Google Analytics will be an important tool to achieve your [...]

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Get customers to spend £40, instead of £20! This weeks article as part of the current series on increasing revenue and tripling sales is; how to increase the average spend of your shoppers. The figure I quoted in the second article was to increase average spend by 20%. So this doesn’t mean getting more customers, [...]

Continue reading " How To: Increase Average Spend Of Your Shoppers "